Riva News: October 2016


Selling to influencers: The first step to becoming a CRM superhero

By Peter Young, Senior Advisor for Public Relations & Communications

Influencer /’ɪnfluənsər/: A person or group that has the ability to influence the behavior or opinions of others. An influencer is the individual whose effect on the purchase decision is in some way significant or authoritative. (Cambridge Dictionaries Online, 2016)

Working with influencers is a big part of helping your customer-facing staff become CRM superheroes. Understanding how your sales force works with influencers and other key people in an organization is critical to your team’s success. For example, many sales people have had a run-in with a vice president’s administrative assistant, overlooking the influence that this person has as a gatekeeper to a key decision maker. If you are smart, this is exactly the person you want to help you with cultivating the relationship-building process.

In today’s technology-laden business environment, it is critical to understand that people make the difference. It’s not necessarily their titles that make them important in the sales process. Where do you find this information? Hopefully it’s in your CRM – the keeper of all client information. To find the influencer or multiple influencers within a company, a sales person sometimes has to dig deeper and analyze additional sources of information. One of the prime sources for this type of minor, yet very important, information is often found in email exchanges.

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Join us at Dreamforce 2016!


Visit the Riva booth (Moscone South, Booth 2045)

On October 4, an unprecedented crowd of 150,000+ people will gather in San Francisco to experience Dreamforce 2016!

Riva is thrilled to be a Bronze Sponsor of Dreamforce 2016 (#DF16) for the sixth year in a row. Salesforce partners, customers, sales reps, architects, and project managers are invited to stop by the Riva booth to experience what is simply the best way to sync Salesforce directly to Office 365, Microsoft Exchange, G Suite and Gmail, IBM Notes and Domino, GroupWise, and Marketo.

Riva announcements for Dreamforce 2016 »



Strategies for maximizing your CRM investment

How do you get the most value and best return on investment (ROI) from your CRM? Today’s customers are demanding more and more from the companies they do business with, and the need to stay relevant is paramount.

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CRM ease-of-use linked to return on investment

Return on investment (ROI) is used by many organizations as a measure to assist in prioritizing investments. Historically, most measures of CRM implementation success have focused upon user adoption, with ease-of-use being inferred. A recent report by Bluewolf highlights the increasing importance of CRM integration.

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Can using social media increase profits?

Countless blogs and articles have advocated the edge social media can give salespeople on their peers. Until now, there hasn’t been any solid data backing that statement.

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Are you using Exchange 2003? If so, we’d like to hear from you!

We are currently considering end-of-life support options for Riva customers who are still on Exchange 2003. Please contact our product management team to review our road map and long-term support options. Moving forward, Riva will continue to support for Office 365, Exchange 2016 / 2010 / 2007, and Hosted Exchange environments.)

Contact us

Scale efficiently using Universal Change Detection

Can you scale your CRM or Exchange information technology to meet the growth of your employee base? Many enterprise packages are cast aside because they cannot scale to the levels required by businesses. Riva CRM Integration has you covered. Learn how Riva helps businesses scale efficiently using Universal Change Detection.

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FAQ: What’s new in Riva On-Premise?

The latest release of Riva On-Premise (2.4.41) offers improved performance, high availability and disaster recovery, increased scalability, and the ability to manage multiple sync services from a single console – just to name a few! Check out all of the benefits of our latest release in our Knowledge Base.

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Customer Success

Customer spotlight: Gabrielli S.p.A. empowers sales teams with mobile synchronization between IBM Lotus Notes and Sugar

Gabrielli needed a solution to improve their data communication and storage processes and to make sure their field sales staff always have access to the most accurate, real-time customer, product, and pricing information regardless of whether they were working in the office or in the field. They chose to implement the Riva solution. Because Riva seamlessly and reliably synchronizes on the server side, critical data in Sugar and IBM Notes is always in sync.

View the Gabrielli S.p.A. Success Story »



Riva Rock Star

The Riva team continues to grow to satisfy our customers’ evolving needs. We work with 1,500+ customers globally, including 35+ Fortune 500 companies, 3 of the top 5 U.S. banks, 15 of the world’s largest banks, numerous Global 1000 customers, and hundreds of SMBs.

We hope you enjoy getting to know our team a little better! This month’s Rock Star is Peter Young.


Riva Rock Star: Peter F. Young, Senior Advisor for Public Relations & Communications

I joined Riva in 2015 and have been writing thought pieces, press releases, playing on the newsletter, and generally giving Tawny – our Content Marketing Manager and my hero – a hard time! I think the most exciting aspect of all of this is that Riva has an excellent team in place, hires very well, and has set stretch but attainable goals for all of us. I know that out fiscal year 2017 will be incredible and I am looking forward to new challenges.

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Interested in joining our team? View our career opportunities »



Upcoming events

Planning to attend any of the following events? If so, we invite you to visit the Riva booth to say hello and to see a demo of our latest enhancements. We also invite you to check out our Riva demo videos on YouTube and our CRM Events Calendar on our website.

Dreamforce 2016 San Francisco, USA Oct 4-7
CRMUG Summit 2016 Tampa, USA Oct 11-14
Heart of Business: Toronto Toronto, ON Oct 13
Deutschen Partnerkonferenz (#DPK16) Bremen, Germany Oct 18-19
IBM BusinessConnect 2016 Kopenhagen, Denmark Oct 26

Photo gallery




Riva Staff BBQ
Edmonton, CAN
Aug 13, 2016
View photos »

IBM Design Studio
Austin, TX
Aug 17, 2016
View photos »

InsideView Drive: NYC
New York, NY
Jun 16, 2016
View photos »

Video highlights

Introducing Riva for Salesforce Lightning
Riva is Salesforce Lightning Ready! Join Riva Regional Sales Manager, Peter Livengood, to learn how to unlock the power of Salesforce Lightning with Riva.

Riva Sync and Riva Insight for SAP Hybris Cloud for Customer (C4C)
Join Riva CEO, Aldo Zanoni, as he shares a visual tour of how to get started with Riva Sync and Riva Insight for SAP Hybris Cloud for Customer (C4C).

See all the latest Riva videos on our YouTube channel »


Get Social

We’d love you to connect with us on our social channels! In addition to the Riva Blog, our social channels provide the latest Riva news.

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